The 5x rule for leading innovation
During my time working on innovative and transformational projects at DPD, I’ve come to learn something new.
When doing something innovative in an organization, we have to communicate (and listen) 5 times more, with 5 times as many people, and 5 times more clearly than we originally think we need to.
Bringing people along with something new and different takes much more emotional labor and communication than we think.
I’d add, this is probably also true for marriage, raising kids, and anything else new and difficult that’s worth doing.