How to Avoid Boondoggle Projects

I’ve spent too much of my life on absolute boondoggles of projects. Now, I know better.

To avoid boondoggle projects in any organization or team, these five questions must be clear to everyone (especially to me): who, what, to what end, why, and how.

Here they are:

• Who are we serving? Answering this provides clarity on whose needs we really have to meet and who the judge of success and failure actually is. If we’re not clear on who is saying “thank you” at the end of all this, how can we do something magical for them?

• To what end do we aspire? This clarifies what a successful mission looks like. The needle has to move on something; otherwise, why are we putting forth any effort?

• What are we delivering? This clarifies the tangible thing we have to put in front of someone’s face or into their hands. If we’re not clear on what we’re building, aren’t we all just wasting our time?

• Why does this matter? This clarifies the urgency and importance. If this doesn’t matter a lot, let’s respect ourselves enough to do something else that does.

• How are we going to get from here to the end? This clarifies the process. If we don’t know how to get this done, will we ever finish?

Answering these five questions is the cheapest, simplest project charter you’ve ever had. If everyone on the team has the same answers to these questions, you’ll prevent the project from becoming a boondoggle.

If we’re part of leading a project, getting the team to clarity on these five questions is our job.